Josh Gad Announces Golden Ticket Giveaway amid Release of ‘The Writer’

Josh Gad needs you to hit up your native comedian bookstore — and also you simply would possibly get a reward!

The actor, 44, is celebrating the commerce paperback launch of his comedian guide sequence The Writer – written in collaboration with Ben and Max Berkowitz – with a golden ticket giveaway à la Charlie and the Chocolate Factory.

Taking inspiration from the beloved Roald Dahl novel, the authors have hidden 15 collectible golden tickets inside copies of the comedian which were distributed to 10 comedian guide shops in North America, based on a press launch shared with PEOPLE. 

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Fans who discover a golden ticket will obtain a hand-printed T-shirt designed by Zach Merrill that options art work primarily based on the quilt illustrations by comedian guide artists Mike Mignola and Jeremy Haun. The shirt will even are available in a customized field. 

Gad shared the giveaway in an Instagram video on Thursday, April 22, which noticed him urging individuals to assist their native comedian bookstores. 

“I’ve a query for you, and I do not count on you to reply in actual time,” he joked. “But what if you happen to have been to discover a golden ticket in a comic book guide that I helped write? I co-created The Writer, a wild, bizarre, hilarious, horrifying, folklore-fueled journey. It’s like a Jewish Indiana Jones. And to have a good time the commerce paperback, we’re hiding golden tickets and choose copies at comedian guide shops. Yes, like precise golden tickets.”

“Find one and also you win an unique, restricted version hand-printed T-shirt,” the Frozen star continued. “It’s cool. It’s uncommon. It’s so not obtainable on-line.”

Explaining the motive behind the giveaway, Gad mentioned, “We made this giveaway to assist native comedian outlets, the true heroes of this trade. So if you would like the guide, you have to go in retailer. Run, do not stroll, however run fastidiously to your nearest comedian guide store, and possibly simply possibly, you will see a golden ticket.”

He ended with a love letter to the shops that make up the bookselling trade: “It’s our little thank you to the readers and comic shops who made this ride possible. Get to your local shop this weekend. A little magic might be waiting inside.”

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The Berkowitz Brothers additionally thanked comedian bookstores in a shared assertion obtained by PEOPLE. “We needed to do one thing unforgettable to thank the comedian outlets and readers. This Golden Ticket Giveaway is our method of celebrating the wild, bizarre, fantastic journey of bringing all 4 points collectively in a single epic quantity,” they mentioned.

The Writer follows comedian guide author Stan Siegel as his “life unravels right into a darkish, fantastical journey that blurs the road between fiction and actuality,” per an official synopsis. Along together with his mom and daughter, the author goes on a journey that sees him combating towards Nazis, demons and entities from Jewish folklore. 

“As the trio journeys by a world shrouded in occult secrets and techniques and historic fable, long-buried truths start to floor. Their quest for solutions reveals hidden identities and ignites a high-stakes race towards an rising terror,” the outline teases. 

The Writer is a four-issue sequence with illustrations by Ariel Olivetti and lettering by Frank Cvetkovic.

Earlier this 12 months, Gad launched his new memoir In Gad We Trust: A Tell-Some. The guide, which hit cabinets Jan. 14, noticed him reflecting on private subjects together with his mother and father divorce, his wrestle with self-image and his huge break in leisure.

Right earlier than the discharge, the stage actor revealed that he could be donating a portion of the proceeds to a number of totally different organizations serving to victims of the Los Angeles fires.

The Writer is out there now, wherever books are bought.

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