Shows like Squid Game and All Of Us Are Dead could have helped put South Korean content material on the worldwide map, not less than for Netflix followers. But that’s simply the tip of the iceberg when you consider the nation’s rising success within the leisure area. In truth, in line with a Netflix report from earlier this yr, Korean content material is now essentially the most watched ones amongst all non-English content material on the streaming platform. So, it’s hardly shocking that Netflix would wish to money in on this wave of world Korean hype.
Netflix has lately struck up a strategic partnership with SBS, a high Korean broadcaster identified for its powerhouse content material, to take Korean content material globally. This partnership signifies that Netflix will get new SBS dramas, leisure reveals, and liberal arts packages for its home subscribers. Some of those new SBS dramas will probably be launched globally on the similar time, beginning within the second half of subsequent yr. On high of that, Netflix may even be dealing with subtitles, dubbing, and native advertising for these reveals as per the settlement.
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Last yr, Netflix introduced it will make investments about $2.5 billion in South Korean inventive content material over the subsequent 4 years, after seeing the hype round Okay-shows. The streaming large’s aim was to construct on the nation’s already spectacular slate of films, TV reveals, actuality reveals, video games, and music. And this newest transfer with SBS is simply one other method of taking Netflix’s Korean content material integration to an entire new stage.
Fans are completely thrilled concerning the concept of getting to observe unique SBS content material on Netflix ranging from 2025.
Netflix’s new partnership has Korean content material followers in a frenzy of pleasure
When it involves Korean content material, Netflix already has a lot to supply—the whole lot from romantic comedies to spine-tingling thrillers and horrors. There is one thing for everybody. But there are some area of interest reveals from the nation that may not be obtainable in all places. Now, with this new partnership, followers are particularly excited concerning the probability to get their arms on much more Korean content material, regardless of the place they’re. And followers are already sharing their wishlists for reveals they’d love for Netflix so as to add to its library.
Some of them, nevertheless, have been questioning if all this new content material goes to come back with a subscription value hike for the customers.
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During a go to to South Korea in 2023, Ted Sarandos revealed that greater than 60% of Netflix customers have watched not less than one Korean title. And given the massive demand, it’s no shock that followers are over the moon concerning the concept of getting much more of it on Netflix quickly.
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