EXCLUSIVE: Fox is staffing up in its platform distribution group.
The firm has employed Google exec Rachel Berk as SVP, Distribution, Platform Partnerships. In the newly created function, Berk will handle partnerships for Fox manufacturers together with Tubi throughout linked TV providers.
Reporting to BJ Elias, EVP of Distribution, Advanced Services, Berk will lead the platform distribution group, chargeable for the home and worldwide distribution of linked TV providers together with Tubi, Fox Sports, Fox Local, Fox News and Fox Nation throughout platforms together with Amazon, Roku and Samsung.
Before becoming a member of Fox, Berk labored at Google for seven years, most not too long ago their Head of Media Deals and Commercial Programs for Android. In this function, she led the offers group chargeable for negotiating platform distribution agreements with media companions. Prior to that, she labored in enterprise improvement the place she led accomplice direct-to-consumer launches on Android and labored on product technique for Google TV.
Prior to becoming a member of Google, she spent ten years working in movie manufacturing and improvement at MGM, Illumination Entertainment and movie financier Night & Day Pictures.
“Rachel is a highly accomplished executive in both technology and media and an expert dealmaker,” mentioned Elias. “We are excited to have her join our team as we continue to expand the reach of Tubi and Fox’s other digital products through creative dealmaking and innovative partnerships with leading platforms.”