As Thailand kicked off its new 12 months and celebrated Songkran, we teamed up with Airbnb to assist vacationers discover the most popular songs and stays for his or her wellness getaways.
Airbnb and Spotify collectively curated the favored T-Pop playlist เหนื่อยนักพักก่อน (Let’s Get Some Rest), which incorporates travel-inspired hits from a few of Thailand’s hottest artists. Airbnb additionally created the wellness-themed “Sawasdee Songkran” Wishlist showcasing distinctive Thai houses the place vacationers may take pleasure in a rejuvenating getaway and tune into the highest Thai hits.
“Travel and music go hand in hand. Whether you’re curating the perfect flight playlist or unwinding to tunes in your Airbnb stay, music is often a key component of a travel journey,” stated Cheryl Tay, who leads communications for Airbnb in Southeast Asia. “Songkran in particular is known for exuberant water fights, colorful celebrations in the streets, and days of merrymaking that are soundtracked by joyful music. But it also marks an opportunity for us to rest and reset as we embrace the dawn of a new year. As the world returns to normal, we wanted to emphasize the importance of seeking rest.”
From fashionable beachside villas to dreamy treehouse cabins within the woods, we’ve provided Airbnb friends the possibility to make their keep much more memorable with Spotify’s newest Premium Mini supply in Thailand. Available for simply THB2, friends have been in a position to enroll proper from their telephones and soundtrack their adventures with one week of nonstop, ad-free music listening.
To get vacationers within the vacation spirit, we additionally launched our brand-new playlist สวัสดีสงกรานต์ (Sawasdee Songkran). Filled with homegrown Thai artists like GAVIN.D, YOUNGOHM, and SPRITE, we’re introducing the world to the sounds of Tud Tud, Pump Pump, and Ah Ah—well-known rhythms that assist make a few of the hottest Thai songs so catchy.
To be taught extra about how journey and music play into the tradition and traditions of Songkran, For the Record spoke with Kossy Ng, Spotify’s Head of Music for Asia.
What function does music historically play in Thailand’s Songkran celebrations?
Music is the world’s biggest connecting pressure. When Thailand involves life for Songkran each April, music helps make the expertise extra immersive and significant for Thais and guests from everywhere in the world. Crowds throng the streets, pulsating to the sounds of well-liked Thai genres as they’re energized by Thailand’s heat and fun-loving tradition.
Much like the remainder of the 12 months, music is the soundtrack to the lives of Thais. The title Songkran is derived from a Sanskrit phrase which means “to start new,” however we additionally prefer to assume that it displays how Thai music—particularly Thai pop and hip-hop—has been refreshed in current occasions.
Whether splashing water, stepping right into a temple, or touring house to go to household, Songkran is a second to pause and soak within the melodic tunes of pleasure and reflection.
Are there particular qualities about Thai-Pop (T-Pop) that make it a preferred style for festive moments in Thailand?
Songkran is a time when everybody comes collectively to actually absorb the enjoyable on the streets. As individuals dive into a brand new 12 months of resolutions and journey, the catchy beats and memorable lyrics of T-Pop seize this era’s vitality and verve. We’ve seen world consumption of T-Pop doubling up to now 12 months, with no indicators of slowing down.
Thailand continues to see its passionate artists supercharging the expansion of its music business. The new technology of T-Pop artists and bands, recognized for his or her high-octane performances and uplifting lyrics, is beginning to attract consideration from followers across the globe.
How do the RADAR Thailand and EQUAL Thailand artists embody the spirit of Songkran with their music?
The Thai New Year usually calls for brand spanking new aspirations or rejuvenation—not only for locals, however for worldwide guests experiencing the cultural second. Our collaboration with Airbnb won’t solely encourage Thais to loosen up and rejuvenate through the New Year holidays, but additionally have fun native tradition and its individuals by making connections with Airbnb hosts and discovering our RADAR and EQUAL artists.
We hope that as listeners journey the nation with family members, they’ll really feel impressed by the variety and vibrancy of Thailand’s music scene and the hit songs that encapsulate the spirit of Songkran.
Looking for extra T-Pop vibes? Check a lot of Thailand’s hottest songs from up-and-coming artists on our new playlist เต้นแบบสับ (Dance Like Chop).