Contributed by Tracey Paleo, Gia On The Move
While anybody with entry to the Midjourney app can create a hypothetical design, pioneering denim consultants at G-Star RAW have taken issues to the subsequent stage. As the primary trend retailer to take an AI-generated design off the display and into the workshop, they’ve created a novel denim couture garment which highlights how AI is being utilized in the actual world.
To create the “AI Denim Cape,” G-Star RAW’s core design crew give you 12 cutting-edge designs, utilizing a sequence of prompts. One AI-generated idea was then chosen to be delivered to life by hand within the G-Star atelier – leading to an authentic RAW denim couture piece.
Made from premium uncooked denim and that includes futuristic 3D ‘G’ shapes on the arms, an adjustable waistband, detailed stitching patterns on the chest and delicate G-Star branding on the left internal facet, the AI Denim Cape combines new age know-how with G-Star’s signature design aesthetic. As a one-of-a-kind garment, it showcases G-Star’s denim experience and precision craftsmanship. Craftsmanship that solely people are able to.
From Chat GPT to Midjourney, synthetic intelligence is quick changing into important for work and life. Yet, moderately than seeing AI as a competitor, G-Star RAW has embraced it as a inventive collaborator – utilizing synthetic intelligence to push the boundaries of denim design in an modern partnership between know-how and human craft.
“Innovation is ingrained in the G-Star DNA. We believe in giving our fashion designers the freedom to bring their dreams through AI,” stated Gwenda van Vliet, CMO of G-Star RAW. “While anyone could make a design using AI, at G-Star RAW, we have the craftsmanship to make those designs into real garments. We should see AI as enhancing the creative process, rather than taking it over.”
The newly designed AI Denim Cape will finally be displayed on the G-Star RAW Antwerp retailer, because the world’s first garment designed by Artificial Intelligence and created in actuality.
About G-Star RAW
Since 1989, G-Star RAW has pushed the boundaries of denim design, manifesting its personal imaginative and prescient of the long run by introducing “luxury denim” for the streets by means of pioneering kinds. Hardcore Denim is the philosophy that expresses the model’s obsession with denim; the material, the craft and the historical past. It pushes G-Star to invent, discover and take craftsmanship to a different stage – all the way down to the smallest element – and with a robust perception that there isn’t any restrict to what denim can do. With innovation, sustainability and creativity at its core, the model pursues to outline the subsequent technology of denim with respect for individuals and planet. www.g-star.com.
Photo & Video Credit: G-Star RAW