The Tobago Tourism Agency Limited (TTAL) can be main a delegation of private and non-private sector tourism stakeholders to attend the Internationale Tourismus- Börse (ITB) in Berlin, Germany from March 07 to 09, 2023, as they search to reconnect with the European journey market and stimulate enterprise alternatives for Tobago’s on-island tourism stakeholders.
ITB is the world’s main journey commerce present of historic magnitude within the tourism business, and is perceived to be the Leading Travel Industry Think Tank, offering a platform to deal with crucial points within the world tourism business whereas presenting options and greatest follow examples to assist mitigate present and future challenges.
Tobago’s joint delegation at ITB 2023 will embrace the Hon. Farley Augustine, Chief Secretary of the Tobago House of Assembly, Councillor Tashia Burris, Secretary for Tourism, Culture, Antiquities and Transportation, Ms. Alicia Edwards, TTAL Executive Chairman, Ms. Perl Henry, TTAL Marketing Officer, and Mr. Chris James, Ex-Officio member of TTAL’s Board and Immediate Past President of the Tobago Hotel and Tourism Association.
The “Tobago beyond” stand at ITB – collectively branded with Trinidad Tourism Limited – may even host representatives of key journey and tourism stakeholders representing the pursuits of vacation spot Tobago, together with regional service Caribbean Airlines, Tobago-based tour operator Ted Sunshine Enterprise & Tours, and the Tobago Unique Bed and Breakfast & Self Catering Association. The delegation of hoteliers attending ITB 2023 – probably the most intensive illustration of lodging suppliers in TTAL’s historical past of attendance on the occasion – embrace Bacolet Beach Club, Coco Reef Resort and Spa, Crown Point Beach Hotel, Grafton Beach Resort / Le Grand Courlan Spa Resort, Half Moon Blue Resorts Ltd, Mount Irvine Bay Resort, and Tropikist Beach Hotel.
Alicia Edwards, Executive Chairman of TTAL mentioned: “As part of TTAL’s recovery strategy for Tobago, it is essential that we join hands with our private and public sector partners in tourism to ensure that destination Tobago makes a strong comeback in the European travel market. Historically, Germany has always been an important travel market for Tobago, second only to the UK as a source of international arrivals to the island. Our attendance at ITB Berlin will be used as an avenue to strengthen business relationships between the lucrative German tourism business unit and our destination, forging a pathway to a more successful and sustainable future of tourism in Tobago.”
To additional capitalize on attendance at ITB, TTAL has partnered with Tourimax, Tobago’s vacation spot representatives in Germany, to conduct a collection of conferences with key European travel-trade companions within the week previous ITB, utilizing a hands-on, direct strategy to interact airways, influential journey media, and European tour operators, as Tobago re-focuses efforts to extend customer arrivals from the area.
