Image Source: Getty / Gregory Shamus
Rihanna‘s halftime efficiency on the Super Bowl on Feb. 12 was unparalleled. In addition to delivering a medley of her best hits, the singer and entrepreneur used the second to announce her second being pregnant, subsequently making historical past as the primary pregnant halftime present performer. From the primary few chords of “B*tch Better Have My Money” to the swelling crescendo of “Diamonds,” Rihanna placed on an unforgettable present — however did she do all of it free of charge?
Do Super Bowl Halftime Performers Get Paid?
“The NFL covers all prices related to the present and the performers are paid union scale,” an NFL spokesperson informed POPSUGAR. “This just isn’t an look price however the artists are certainly paid union scale.”
Per NFL coverage, the league doesn’t pay performers an look price, however they do pay artists union scale: a minimal cost decided by the actor’s union. This quantity, dictated by the Screen Actors Guild, averages to about $1,030 per day, in response to Newsweek. For dancers, the quantity is within the vary of $788 to $1,030 per day and $607 a day for rehearsals.
As such, the profession milestone seems to be sufficient with out extra cost. Recent halftime acts embrace Eminem, Dr. Dre. Snoop Dogg, Kendrick Lamar, and Mary J. Blige in 2022 and The Weeknd, Shakira, and Jennifer Lopez in years prior. Other main names to take the stage embrace Beyoncé, Lady Gaga, Coldplay, Justin Timberlake, Lenny Kravitz, Katy Perry, and Bruce Springsteen.
Who Covers the Super Bowl Halftime Show Costs?
The league doesn’t provide an look price, however it’s customary for the NFL to cowl bills for the halftime present inside a specified funds. “We don’t pay the artists,” an NFL spokesperson informed Forbes in 2016. “We cowl bills and manufacturing prices.”
Some performers will even make investments their very own cash to make their time on the sphere as memorable as potential. Billboard experiences that in 2021, The Weeknd spent $7 million perfecting his personal halftime present.
While Rihanna didn’t use her time on the sphere to announce her ninth album, she did rating herself main factors for one of the crucial gorgeous being pregnant reveals on dwell TV. “When you turn out to be a mother, there’s one thing that simply occurs the place you are feeling like you possibly can tackle something and do something,” she stated in a press convention earlier this month, including that turning into a mother helped her face her concern of performing on the Super Bowl. “As scary as that was, as a result of I have never been on stage in seven years, there’s one thing exhilarating concerning the problem of all of it.”