All exhibitors spotlighted have beforehand vended at a PoleCon occasion.
Thank you for being a vendor at PoleCon! Can you inform us a bit of extra about your model?
The objective of Heaux Apparel is to assist ladies of all sizes and shapes who’ve fallen in love with pole and aerial health. We need to be your one-stop store for every little thing you want attain your targets. We provide a wide range of merchandise: clothes, grip aids, reference books, shoe equipment, knee pads and a lot extra. We additionally import most of the merchandise that you simply see on social media so you should purchase them domestically and save on transport. Another supply of delight is that we love working with the small companies and cottage industries which have sprung up in our market. So many pole dancers on the market are designing their very own clothes, grip aids. You title it and a few proficient individual is promoting it and we love supporting them and promoting their merchandise too. At the tip of the day we need to be the useful resource that each one you fantastic instructors can use to ensure your college students discover what they want, can have a dialog with a human to ensure that they’re shopping for the best product, and discover the Heaux Tribe neighborhood as one other supply of help for his or her dance journey. You can discover us at www.heauxxxapparel.com or on Instagram @Heaux_Apparel
Is there one thing that defines your model that distinctive to you?
We don’t promote perfection, and it really works. In the pole world, social media is stuffed with completely attractive women and men who’re doing wonderful issues on the pole. Following them actually helps us set targets, however typically these targets can really feel arduous to achieve. From the start with Heaux Apparel, you’ll be able to see in our brand, that we help all our bodies and all people of their journey. It might not appear to be a lot that we now have a full figured gal represented in our brand, however you’ll be stunned on the variety of our clients who discover our brand validating.  That is what we would like, we would like our clients to know that we love them and help them regardless of their dimension, form or stage of greatness. Also, by means of a humorous set of circumstances, the face of Heaux Apparel on social media is me, the proprietor Susan Bartley. I’m not a complicated poler, nor do I’ve a brilliant match physique and I’m additionally older than most of my clients. The movies I submit aren’t shiny and ideal, they mirror my journey. I suppose I ought to have had some tremendous attractive mannequin be my face to the general public, however actually that was simply overwhelmingly arduous to do, so social media will get me. In the tip, I feel that’s what has constructed our buyer base. My imperfection on the pole is one thing many individuals can relate to. Early on I might have advised you this was the best weak spot of Heaux Apparel, and now I consider it’s 100% our best power.
How would you like folks to really feel after interacting together with your model?
I need folks to know that after they meet me head to head, by means of social media or by inserting an order, that they’re getting one other cheerleader of their nook. I need to make mates and help you whether or not that’s promoting you your subsequent cute pole outfit, discovering you the best safety to your stunning new heels, re-posting a tremendous video or simply dropping a coronary heart in your feedback. Once you turn into a part of the #HeauXXXTribe you’re in it for all times.
Anything else you need to share with PoleCon attendees?
Heaux Apparel wouldn’t be the place it’s in the present day with out all of you who attend PoleCon. We had a sales space at our first PoleCon 3 years in the past. At the time we had been in enterprise for about 4 months. Absolutely nobody knew who we have been however everybody was so form and excited in regards to the merchandise we had on show. This previous PoleCon was off the chain. Ya’ll confirmed out and supported us like loopy. I liked it.  Not solely did you store, however you got here by to fulfill us head to head, and to inform us your story. Thank you for believing in my imaginative and prescient for Heaux Apparel being prepared to leap aboard the Heaux Tribe loopy practice. Together we’re constructing one thing stunning.
Colleen Jolly is an entrepreneur and a pole dance fanatic. She has been poling for 12 years, is the CEO of PoleCon and the Executive Director of the IPIA. She teaches pole, lyra, floorwork, and mobility on-line and in-person within the DC metro space. She has been energetic in management roles in a number of worldwide companies over the previous 20 years and can also be an award-winning pole dancer, artist, author, and speaker. She is licensed in a number of motion modalities and wrote the guide “Mobility for Pole” to assist pole dancers transfer higher.