{"id":147654,"date":"2025-08-16T06:44:22","date_gmt":"2025-08-16T06:44:22","guid":{"rendered":"https:\/\/showbizztoday.com\/index.php\/2025\/08\/16\/spotify-and-taylor-swift-connect-fans-worldwide-with-a-global-billboard-campaign-and-exclusive-playlist-spotify\/"},"modified":"2025-08-16T06:44:22","modified_gmt":"2025-08-16T06:44:22","slug":"spotify-and-taylor-swift-connect-fans-worldwide-with-a-global-billboard-campaign-and-exclusive-playlist-spotify","status":"publish","type":"post","link":"https:\/\/showbizztoday.com\/index.php\/2025\/08\/16\/spotify-and-taylor-swift-connect-fans-worldwide-with-a-global-billboard-campaign-and-exclusive-playlist-spotify\/","title":{"rendered":"Spotify and Taylor Swift Connect Fans Worldwide with a Global Billboard Campaign and Exclusive Playlist \u2014 Spotify"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div>\n<div class=\"cell small-12 large-750\">\n<h2><b>The taking part cities included:<\/b><\/h2>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">New York City (Times Square and Penn Plaza)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Los Angeles<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Las Vegas<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Miami<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Nashville<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Toronto<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">London (Leicester Square and Meridian Steps)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Paris<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mexico City (CDMX)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">S\u00e3o Paulo<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Fans might scan the billboard in particular person or on-line utilizing the Spotify app\u2019s digital camera to unlock the playlist. The marketing campaign tapped into Taylor\u2019s world fan base, with images and movies of the billboards circulating extensively throughout social media.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The activation constructed momentum main as much as Taylor\u2019s announcement on the <\/span><a href=\"https:\/\/open.spotify.com\/episode\/0bTQAikJGr83iNztYJlajW?si=cf33c33df4d7401b\" target=\"_blank\" rel=\"noopener\"><b><i>New Heights with Jason &amp; Travis Kelce<\/i><\/b><\/a><span style=\"font-weight: 400;\"> podcast and her socials, the place, on August 13, she revealed the duvet artwork for <\/span><i><span style=\"font-weight: 400;\">The Life of a Showgirl<\/span><\/i><span style=\"font-weight: 400;\">. The album\u2019s orange and mint palette matched the billboards, and Times Square was absolutely reworked with the brand new visuals the identical day.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">From launch to disclose, the marketing campaign grew to become a shared fan expertise that bridged bodily areas and on-line communities, bringing Swifties around the globe collectively within the lead-up to Taylor\u2019s subsequent period.<\/span><\/p>\n<\/p><\/div>\n<\/p><\/div>\n<p>[ad_2]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] The taking part cities included: New York City (Times Square and Penn Plaza) Los Angeles Las Vegas Miami Nashville Toronto London (Leicester Square and Meridian Steps) Paris Mexico City (CDMX) S\u00e3o Paulo Fans might scan the billboard in particular person or on-line utilizing the Spotify app\u2019s digital camera to unlock the playlist. The marketing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":147656,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38],"tags":[6759,4245,12696,1571,96,2588,148,836,426,425,12697],"class_list":{"0":"post-147654","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-spotify","8":"tag-billboard","9":"tag-campaign","10":"tag-connect","11":"tag-exclusive","12":"tag-fans","13":"tag-global","14":"tag-playlist","15":"tag-spotify","16":"tag-swift","17":"tag-taylor","18":"tag-worldwide"},"_links":{"self":[{"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/posts\/147654","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/comments?post=147654"}],"version-history":[{"count":0,"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/posts\/147654\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/media\/147656"}],"wp:attachment":[{"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/media?parent=147654"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/categories?post=147654"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/tags?post=147654"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}