{"id":116264,"date":"2023-12-15T20:18:36","date_gmt":"2023-12-15T20:18:36","guid":{"rendered":"https:\/\/showbizztoday.com\/index.php\/2023\/12\/15\/nine-takeaways-from-the-recent-netflix-data-viewership-dump\/"},"modified":"2023-12-15T20:18:36","modified_gmt":"2023-12-15T20:18:36","slug":"nine-takeaways-from-the-recent-netflix-data-viewership-dump","status":"publish","type":"post","link":"https:\/\/showbizztoday.com\/index.php\/2023\/12\/15\/nine-takeaways-from-the-recent-netflix-data-viewership-dump\/","title":{"rendered":"Nine Takeaways from the Recent Netflix Data Viewership Dump"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div itemprop=\"articleBody\">\n<div id=\"attachment_516095\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" aria-describedby=\"caption-attachment-516095\" class=\"wp-image-516095 size-full\" title=\"kids takeaways netflix viewership dump\" alt=\"kids takeaways netflix viewership dump\" width=\"1200\" height=\"675\" srcset=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15133754\/kids-takeaways-netflix-viewership-dump.jpg 1200w, https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15133754\/kids-takeaways-netflix-viewership-dump-480x270.jpg 480w, https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15133754\/kids-takeaways-netflix-viewership-dump-768x432.jpg 768w, https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15133754\/kids-takeaways-netflix-viewership-dump-943x530.jpg 943w, https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15133754\/kids-takeaways-netflix-viewership-dump-1280x720.jpg 1280w\" data-lazy-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15133754\/kids-takeaways-netflix-viewership-dump.jpg\"\/><noscript><img fetchpriority=\"high\" decoding=\"async\" aria-describedby=\"caption-attachment-516095\" class=\"wp-image-516095 size-full\" title=\"kids takeaways netflix viewership dump\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15133754\/kids-takeaways-netflix-viewership-dump.jpg\" alt=\"kids takeaways netflix viewership dump\" width=\"1200\" height=\"675\" srcset=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15133754\/kids-takeaways-netflix-viewership-dump.jpg 1200w, https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15133754\/kids-takeaways-netflix-viewership-dump-480x270.jpg 480w, https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15133754\/kids-takeaways-netflix-viewership-dump-768x432.jpg 768w, https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15133754\/kids-takeaways-netflix-viewership-dump-943x530.jpg 943w, https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15133754\/kids-takeaways-netflix-viewership-dump-1280x720.jpg 1280w\" sizes=\"(max-width: 1200px) 100vw, 1200px\"\/><\/noscript><\/p>\n<p id=\"caption-attachment-516095\" class=\"wp-caption-text\">Pictures: DreamWorks Television \/ Netflix \/ MoonBug Entertainment<\/p>\n<\/div>\n<p><strong>Out of nowhere, Netflix dropped probably the most insane information dump of content material efficiency throughout greater than 18,000 titles, protecting the primary half of 2023. Thanks, Netflix. Some of us have stuff to do\u2026 like partake in Christmas merriment\u2026 and, possibly, sleep\u2026<\/strong><\/p>\n<p>In typical Netflix type, the dataset is a tricky wrangle. A drowning of values, with quite a few useful indicators excluded. Much to the chagrin of quantity crunchers, concerted evaluation requires intensive handbook overlay of extra context. From a child\u2019s viewpoint, this may be helped by somebody who had been wanting intimately on the Netflix child\u2019s slate, ideally over the previous couple of years, an Excel fanatic who delights in sustaining lists with particulars others would possibly discover superfluous. Wait\u2026<\/p>\n<p><img loading=\"lazy\" data-dominant-color=\"241f1d\" data-has-transparency=\"false\" style=\"--dominant-color: #241f1d;\" decoding=\"async\" class=\"not-transparent aligncenter size-full wp-image-516041\" title=\"its me hi taylor swift\" alt=\"its me hi taylor swift\" width=\"498\" height=\"278\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15094740\/its-me-hi-taylor-swift.gif\"\/><noscript><img loading=\"lazy\" data-dominant-color=\"241f1d\" data-has-transparency=\"false\" style=\"--dominant-color: #241f1d;\" decoding=\"async\" class=\"not-transparent aligncenter size-full wp-image-516041\" title=\"its me hi taylor swift\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15094740\/its-me-hi-taylor-swift.gif\" alt=\"its me hi taylor swift\" width=\"498\" height=\"278\"\/><\/noscript><\/p>\n<p>The beneath takeaways kind the tip of the iceberg of children\u2019 insights, which will be gleaned from this dataset. The most fun factor about this for me is the promise of consistency. We can count on this obtain of information each six months, permitting the image nice scale to develop.<\/p>\n<p>Various journalists and analysts have unpacked the whys and wherefores of Netflix\u2019s newest flex. Puck\u2019s Matt Belloni brews among the finest tea, so <a href=\"https:\/\/puck.news\/the-netflix-radical-transparency-flex\/?sharer=24032&amp;token=27d7d611c6770520787ee2fdfabffab0\" data-wpel-link=\"external\" target=\"_blank\" rel=\"external noopener noreferrer\">right here\u2019s a gifted hyperlink to his take<\/a>. Radical transparency, I suppose, however a smart colleague requested the query\u2026 who is that this information dump for? Wall Street? Striking unions? Producers? Competitors? The reply is the entire above, however I\u2019ve stated earlier than that Netflix is utilizing its dominance to name the yardstick by which the remainder of the business can be judged.<\/p>\n<p>In phrases of metrics, Netflix has been giving us two to this point: hours considered and \u201cviews.\u201d The inverted commas are there as a result of \u201cviews\u201d is an easy mathing of hours considered divided by length, so it doesn&#8217;t account for true distinctive attain. This will be problematic, notably when contemplating repeat charges of children viewing.<\/p>\n<p>All information on this obtain is helpfully captured within the former hours considered, however this <em>will<\/em> be skewed by content material that has greater volumes and durations. Alas, no metric is ideal. I&#8217;ll say that this length overlay isn\u2019t majorly baked into the beneath takeaways. It would kind the following stage of research, because it isn\u2019t the type of factor a moonlighting author can cobble collectively in a few days.<\/p>\n<p>So, with out additional ado, please see beneath 9 fast children\u2019 media takeaways from the latest Netflix information dump. This is just the beginning, people:<\/p>\n<hr\/>\n<h3 id=\"the-spread-of-performance-is-very-top-heavy-1\">The unfold of efficiency is VERY prime heavy<\/h3>\n<p>Many publications are protecting this level. Friend of the e-newsletter <a href=\"https:\/\/www.linkedin.com\/in\/katzb\/\" data-wpel-link=\"external\" target=\"_blank\" rel=\"external noopener noreferrer\">Brandon Katz of Parrot Analytics<\/a>identified that the highest 1,000 titles out of 18,000 (round 5%) drive almost 60% of the viewing. Concentration on the prime of the highest is intense once more: at #1 you might have <em>The Night Agent<\/em> with 812 billion hours considered. At the underside, children is represented with <em>Miraculous: Tales of Ladybug &amp; Cat Noir<\/em>Season 3: Part 2 rounding it out at #1,000 with 21.4 million.<\/p>\n<hr\/>\n<h3 id=\"we-have-a-data-point-to-demonstrate-the-importance-of-kids-content-in-the-wider-industry-2\">We have an information level to show the significance of children content material within the wider business<\/h3>\n<p>Of that prime 1,000, children titles account for roughly 13% of all hours considered. This contains motion pictures, with biggies from Illumination like <em>Minions: The Rise of Gru<\/em>, <em>Sing<\/em> and <em>Sing 2<\/em>, and the collection coated in additional element beneath.<\/p>\n<hr\/>\n<h3 id=\"global-vs-non-global-considerations-and-territory-footprint-particularly-us-is-key-3\">Global vs. Non-Global issues and territory footprint (notably US) is vital<\/h3>\n<p>Global titles principally refers to something that\u2019s a pure Netflix Original. Anything non-global can be licensed, or Netflix could have been a part of a fragmented fee construction\/co-production. When taking a look at non-global titles, territory footprint is a key consideration, primarily whether or not or not the US is within the image. It doesn\u2019t depend for EVERYTHING, however it&#8217;s undoubtedly the one single market driving probably the most engagement, which impacts globally (round 28% per beneath).<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-516038\" title=\"Netflix Subscriber Regional Breakdown\" alt=\"Netflix Subscriber Regional Breakdown\" width=\"694\" height=\"498\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15093434\/Netflix-Subscriber-Regional-Breakdown.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-516038\" title=\"Netflix Subscriber Regional Breakdown\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15093434\/Netflix-Subscriber-Regional-Breakdown.png\" alt=\"Netflix Subscriber Regional Breakdown\" width=\"694\" height=\"498\"\/><\/noscript><\/p>\n<hr\/>\n<h3 id=\"4-cocomelon-is-still-king-4\">4. \u00a0<em>CoComelon<\/em> remains to be king<\/h3>\n<p><em>CoComelon<\/em> reigns supreme as an absolute beast when it comes to viewership. The IP has been slaying on <a href=\"https:\/\/www.whats-on-netflix.com\/news\/just-how-big-is-cocomelon-on-netflix\/\" data-wpel-link=\"internal\" target=\"_blank\" rel=\"noopener\">all metrics throughout streaming because it bought there<\/a>. Nothing new, I do know, however on occasion we\u2019re hit with a contemporary, breathtaking manner of seeing it. And let\u2019s not neglect fairly how large it&#8217;s on YouTube, one among a handful of children IPs driving over 1 billion views month-to-month. For Netflix, this isn&#8217;t a completely international title, although all seasons are, crucially, current within the US, the place we all know from Nielsen that it&#8217;s a main power of viewership. It\u2019s value noting that <em>CoComelon<\/em> dropped Season 7 and Season 8 throughout this time-frame, so would positively have benefited from \u201cNew\u201d content material platform actual property.<\/p>\n<p>Staying with the identical IP proprietor, <em>Little Angel<\/em>, <em>CoComelon<\/em>\u2019s stablemate at Moonbug Entertainment, has additionally pulled astonishing viewership, although this does take pleasure in that international footprint. This present had a brand new collection launch in July of this yr, so it\u2019s not a part of this dataset. It can be fascinating on the subsequent drop to see how properly it does.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-516036\" title=\"Netflix Top Preschool Franchises\" alt=\"Netflix Top Preschool Franchises\" width=\"694\" height=\"429\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15093426\/Netflix-Top-Preschool-Franchises.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-516036\" title=\"Netflix Top Preschool Franchises\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15093426\/Netflix-Top-Preschool-Franchises.png\" alt=\"Netflix Top Preschool Franchises\" width=\"694\" height=\"429\"\/><\/noscript><\/p>\n<hr\/>\n<h3 id=\"5-if-you-can-make-it-without-the-us-youre-a-big-deal-5\">5. \u00a0If you may make it with out the US, you\u2019re a giant deal<\/h3>\n<p>I\u2019m taking a look at you up there, <em>PAW Patrol<\/em>.<\/p>\n<p>Apparently, there aren&#8217;t any <em>PAW Patrol <\/em>collection at present on Netflix US, but it\u2019s STILL pulling in sufficient viewership to be holding its personal in opposition to main franchises. Throw an additional 77 million hours considered on to the above figures for the primary film (which <em>is<\/em> within the US), and there\u2019s no questioning that the pups are a serious a part of preschoolers\u2019 lives globally.<\/p>\n<hr\/>\n<h3 id=\"6-dreamworks-tv-titles-show-that-this-remains-a-very-valuable-deal-6\">6. \u00a0DreamWorks TV titles present that this stays a really priceless deal<\/h3>\n<p>DreamWorks TV Animation has had a <a href=\"https:\/\/www.whats-on-netflix.com\/news\/netflix-and-dreamworks-tv-output-deal-reviewed-7-years-later\/\" data-wpel-link=\"internal\" target=\"_blank\" rel=\"noopener\">standing output deal<\/a> with Netflix relationship again to 2013. You can think about there may need been a wobble when DreamWorks\u2019 father or mother firm, Universal, launched their very own streaming service, Peacock, however this for now any rockiness appears to have handed and the collaboration appears strong (though DreamWorks has diversified their streaming companions greater than ever\u2014sensible transfer at the moment!).<\/p>\n<p>No shock that <em>Gabby\u2019s Dollhouse<\/em> tops the DreamWorks chart (see beneath), although maybe few would have foreseen what number of nation miles she would have gone past her nearest competitor, <em>Jurassic World: Camp Cretaceous<\/em>. Both are present, buzzy franchise collection, although Gabby could have had a promotion edge as new episodes dropped in the course of the interval.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-516037\" title=\"Netflix DreamWorks Top Series\" alt=\"Netflix DreamWorks Top Series\" width=\"694\" height=\"429\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15093431\/Netflix-DreamWorks-Top-Series.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-516037\" title=\"Netflix DreamWorks Top Series\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15093431\/Netflix-DreamWorks-Top-Series.png\" alt=\"Netflix DreamWorks Top Series\" width=\"694\" height=\"429\"\/><\/noscript><\/p>\n<p>What could be very fascinating is that <em>Dragons: Race to the Edge<\/em> is available in third. This is the crown jewel that Netflix acquired on the very begin of the DreamWorks deal. Derived from the massively profitable How to Train Your Dragon movie collection, the primary two seasons have been on Cartoon Network earlier than being gazumped to Netflix in 2015. The present is superb and really beloved, but it surely\u2019s nonetheless fascinating to see it holding its personal so staunchly the heart of a decade later.<\/p>\n<hr\/>\n<h3 id=\"7-new-content-renews-audiences-7\">7. \u00a0New content material renews audiences<\/h3>\n<p>Current in-house animated collection are seeing some good numbers. <em>The Creature Cases<\/em>, <em>Sharkdog<\/em> and <em>Oddballs<\/em> all featured within the prime 1,000, having launched Season 3, Season 3 and Season 2 respectively.<\/p>\n<p>For all collection, viewership for Season 1 got here in greater than for the latest one. This underlines how contemporary content material inevitably drives extra platform actual property, with renewed alternative for audiences, each new and outdated, to dive right into a present. I do know that is apparent, but it surely\u2019s all the time good to see it validated in information. \u00a0The image on how a lot elevation advantages a collection in the long term will develop into clearer as we get new six-month drops.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-516034\" title=\"Netflix Current Animated Series\" alt=\"Netflix Current Animated Series\" width=\"843\" height=\"440\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15093418\/Netflix-Current-Animated-Series.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-516034\" title=\"Netflix Current Animated Series\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15093418\/Netflix-Current-Animated-Series.png\" alt=\"Netflix Current Animated Series\" width=\"843\" height=\"440\"\/><\/noscript><\/p>\n<hr\/>\n<h3 id=\"8-is-there-a-decay-model-for-netflix-animated-features-8\">8. Is there a decay mannequin for Netflix animated options?<\/h3>\n<p>On Netflix Original animated options, there may be an obvious (and unsurprising) softening as titles grow old (although be sort to <em>Klaus<\/em>; it is a Christmas film, and information would have missed this key thematic window). <em>The Magician\u2019s Elephant<\/em> was a brand new movie which launched midway by way of the interval of this information dump in March. Despite being almost a yr older<i>, The Sea Beast <\/i>is doing higher enterprise than this title. No surprise it has a sequel within the works.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-516035\" title=\"Netflix Original Animated Features\" alt=\"Netflix Original Animated Features\" width=\"764\" height=\"488\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15093422\/Netflix-Original-Animated-Features.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-516035\" title=\"Netflix Original Animated Features\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15093422\/Netflix-Original-Animated-Features.png\" alt=\"Netflix Original Animated Features\" width=\"764\" height=\"488\"\/><\/noscript><\/p>\n<hr\/>\n<h3 id=\"9-netflix-really-know-how-to-serve-teens-9\">9. \u00a0Netflix actually know the best way to serve teenagers<\/h3>\n<p>Last however not at all least, now we have an impressive exhibiting of teen-appealing content material. The pervasive narrative is that teenagers have left conventional media platforms, and possibly therefore conventional media codecs, in favor of gaming and social. Don\u2019t get me improper, each characteristic prominently within the media weight loss program of younger individuals worldwide, however they\u2019re nonetheless watching telly, people, and so they\u2019re positively watching Netflix. Big hitters with plain teen attraction have main profile throughout the highest of the rating. <em>Ginny and Georgia<\/em>, <em>Wednesday<\/em>, <em>Sweet Tooth<\/em>, and naturally <em>Stranger Things<\/em> characteristic within the prime 100. Brand new collection <em>XO, Kitty<\/em> additionally had a monstrous launch when thought-about as a person season. Netflix have been investing on this technique for years, they know what they\u2019re doing, they\u2019ve established an viewers, and so they proceed to reap the rewards.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-516039\" title=\"Netflix Teen Series 1\" alt=\"Netflix Teen Series 1\" width=\"1126\" height=\"573\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15093701\/Netflix-Teen-Series-1.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-516039\" title=\"Netflix Teen Series 1\" src=\"https:\/\/cdn.whats-on-netflix.com\/wp-content\/uploads\/2023\/12\/15093701\/Netflix-Teen-Series-1.png\" alt=\"Netflix Teen Series 1\" width=\"1126\" height=\"573\"\/><\/noscript><\/p>\n<p>\u00a0<\/p>\n<p>So there you might have it people, 9 fast children takeaways from the latest Netflix information dump.\u00a0 And as we count on this to be a bi-annual affair, there are many extra insights to come back.\u00a0 It can be fascinating to see the image construct throughout collection launches, discoverability, licensed vs. library titles, and animated options.<\/p>\n<p><em>Note: This article first appeared on <a href=\"https:\/\/www.linkedin.com\/newsletters\/6917949286886293504\/?midToken=AQGDp8l12iFn2g&amp;midSig=3HEi7KOX7O0r41&amp;trk=eml-email_series_follow_newsletter_01-newsletter_entity_lockup-0-newsletter_entity_cta&amp;trkEmail=eml-email_series_follow_newsletter_01-newsletter_entity_lockup-0-newsletter_entity_cta-null-56ml69~lq6sxpgm~mn-null-null&amp;eid=56ml69-lq6sxpgm-mn&amp;otpToken=MTEwNDFkZTQxNDJjY2RjMGJkMjQwNGVkNDYxY2UxYjE4YWNmZDg0NzlkYTk4ZDYxNzJjMjA5NmQ0ZDUzNWJmN2Y1ZGZiM2ExNDBjZmM0ZDk1MmZhNjNlNDkzOWEwZmYzZjQ2ZjRjNDU5NDYyNGFiNzI5MTUsMSwx\" data-wpel-link=\"external\" target=\"_blank\" rel=\"external noopener noreferrer\">LinkedIn by way of The Kids StreamerSphere<\/a>.<\/em><\/p>\n<\/div>\n<p>[ad_2]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] Pictures: DreamWorks Television \/ Netflix \/ MoonBug Entertainment Out of nowhere, Netflix dropped probably the most insane information dump of content material efficiency throughout greater than 18,000 titles, protecting the primary half of 2023. Thanks, Netflix. Some of us have stuff to do\u2026 like partake in Christmas merriment\u2026 and, possibly, sleep\u2026 In typical Netflix [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":116266,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[],"class_list":{"0":"post-116264","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-netflix"},"_links":{"self":[{"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/posts\/116264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/comments?post=116264"}],"version-history":[{"count":0,"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/posts\/116264\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/media\/116266"}],"wp:attachment":[{"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/media?parent=116264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/categories?post=116264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/showbizztoday.com\/index.php\/wp-json\/wp\/v2\/tags?post=116264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}